What Makes Design Naturally Appealing? Unlocking the Secrets of the Golden Ratio

The Golden Ratio, also known as the golden number, golden proportion, divine proportion, or Greek letter phi (approximately 1.618), is a mathematical ratio between two numbers. It is closely linked to the Fibonacci sequence, where each number is the sum of the two preceding ones (0, 1, 1, 2, 3, 5, 8, 13, 21, etc.), with the ratio of successive numbers approaching 1.618. Simply put, the Golden Ratio exists when a line is divided into two parts such that the longer part (a) divided by the shorter part (b) equals the sum of (a) and (b) divided by (a), both equaling 1.618